It's not what you make that builds your brand — it's how you create it.

I'm a creative leader who builds the systems, teams, and processes that make great work sustainable — then use them to create brand experiences that connect, convert, and last.

15+ years. Global CPG, fashion, and emerging brands. From creative vision to campaign execution to the infrastructure underneath it all.

SEE THE WORK
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BRANDS I’VE HELPED GROW

Logo with black background and white text that reads 'Victoria's Secret'
Logo for Jack Rogers with black text on a white background.
Lindt logo with a decorative lion emblem and the text 'Master Swiss Chocolatier Since 1845'.
A person holding a variety of colorful foods including a slice of pizza, a taco, a burger, and fries.
U.S. Army logo with a star and the words 'U.S. ARMY'
A person sitting on a chair with their feet up on a desk, looking at a computer screen, in a modern office setting.
Close-up of the word NAADAM in bold black letters on a dark background.
Black outline of the word 'Happy' with a smiling face below, all in a playful font.

Proof, not promises.
What is it like working with me?

“She fiercely advocates for her team and creates an environment where people can do their best work, that rare combination of high standards and unwavering support."

Nadja Fromm‍ | ‍Former Marketing Director and colleague at Lindt US

TEAM LEADERSHIP

"I saw first-hand how she brings structure to complexity, taking a huge, slippery concept and shaping it into something a room full of people could actually engage with and build on together."

Adam Jennings | Host, Awaiting Approval podcast

EXECUTIVE PRESENCE

“Maryam captured the essence of our organization and delivered a polished product on time that exceeded our expectations.”

Cynthia Lintz | Client

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How I Work

Great creative doesn't happen by accident. It happens by design — in how you brief, how you build teams, how you give feedback, and how you scale what works.

  • I know which ideas are worth chasing — and I don't let go until they're made. Concept through execution, across any medium, without losing what made the idea worth pursuing in the first place.

  • Teams that sustain great work — I build the systems and environments that make creativity repeatable

  • A brand with a clear point of view — from voice to visual system to channel presence

  • I work from the brief all the way through production — Concept, Photography, digital, video — because an idea loses something every time it passes through a hand that doesn't understand where it started.

  • AI integrated into the workflow the way any good tool should be — it handles what can be automated so the team can spend their time on what actually requires a human.

  • The conversation beyond the project — I bring an external perspective back inside

A woman with glasses and curly hair speaking into a microphone on stage, with digital screens displaying graphics and text behind her.
A colorful logo with a gradient of yellow, green, blue, and purple, featuring a stylized letter 'D' on the left side.

Public Speaking &
Thought Leadership

I speak on creative leadership, brand systems, and the business case for design — at the intersections most people avoid: where strategy meets craft, where corporate meets culture, where process makes (or breaks) the work.

Recent: DesignX Leadership Summit · American Packaging Summit · Judge, Spotlight Awards (Food & Beverage + Emerging Talent) · Podcast Awaiting Approval with Adam Jennings Guest, Season 3 (episode: "Love" — on why people are my greatest project) · Airs June 18th

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